3 Keys To Success For Women Entrepreneurs
Contributed by Zsa Zsa Bacaling February 6, 2018
Women entrepreneurs can break the glass ceiling. Gone are the days wherein women must just wait for prince-charming. For years now, they have been active movers and shakers of the world. And now, they can just as easily run a successful business!
Women now run Fortune 500 companies, build their own businesses, coach and train fellow entrepreneurs and continue to inspire the younger breed of women who aspire to be like them.
Running a business is one hell of a task, and if you’ve ever wondered what’s the secret to their success, you must be an entrepreneur yourself, or just a woman aspiring to be great at what she does.
So what’s the secret of successful women entrepreneurs? How do they climb the success ladder with such ease and grace? Whether you’re just starting out as an entrepreneur, or have been in the business for years, here are three tips to ensure success.
1) Build a good network.
It is your network that will take you to the next level, whether introducing you to someone new, providing capital, resources or advice. Do this by joining the right business associations, leveraging social media, and counting on everyone, even men! A huge part of many businesses’ success come from referrals, so you really need to build a good network. These are the people who will root for you, support you and help you build a good reputation!
2) Don’t discount outside funding.
Many women are uneasy at the thought of asking favours or money. But it is something that must be done in order to expand and grow. Outside funding can give you the leverage you need in order to grow your business. If you need to jump-start your business, then external financing is a good choice. Often, you need to spend money on various items, such as new technology or product research, to remain competitive. External financing can help with these costs.
3) Don’t be afraid to take center stage.
Learn to toot your own horn. Ok, so some people might find this annoying, but doing this takes skill and it has to be planned out in such a way that it will not be shameless promotion all the time. Do this wisely, sparingly and you will reap the benefits. Position yourself as a leader and exude confidence. Remember to trust yourself, so people will also trust you!
To the women entrepreneurs of this generation, care to share your secret to success?