Abbie Victorino makes people’s fashion wishes come true—one stylish outfit at a time—with her startup company, StyleGenie. This #GirlBoss inspiration and fashion-tech entrepreneur shares a slice of her busy day. Check it out.

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I used to work as a fashion model and a cabin crew. But an accidental job at an e-commerce startup led me to live my #GirlBoss dreams and start a business. I’m one of the co-founders of StyleGenie, a styling-plus-clothing subscription service dedicated to boosting both male and female customers’ confidence through curated fashion pieces, one box at a time. This is made possible with the help of expert stylists who personally match fashion pieces from retail brands with each individual style profile. When you visit the website, www.stylegenie.ph, you can create a style profile and experience the magic!

But today, let me share with you what my typical weekday looks like.

6:00 A.M. – I wake up and work out. I try my best to be active. So I spend at least 15 minutes to run or do squats and situps.
6:30 A.M. – I take a shower and prepare for the day.
7:30 A.M. – I drink my first cup of coffee while running through my to-do list and schedule. I skip breakfast because I’m on intermittent fasting.
9:00 A.M. – I’m already at the office. I usually walk from Poblacion, Makati to AIM Conference Center in Paseo de Roxas if I have a meeting there. Otherwise, I stay in Poblacion where our headquarters is located. 10:00 A.M. – This time is dedicated to meetings with some team members in our marketing, operations, public relations, and finance teams.
12:00 NN – Time for lunch, which is usually heavy to help me power through dinner, haha.
2:00 – 6:00 P.M. – Time for my second cup of coffee. I check my email, set meetings or interviews, and analyze reports so I can plan how to solve whatever problems we have. On Wednesdays, I teach an e-commerce class at Assumption College until 3:00 P.M.
7:00 P.M. – I meet with my boyfriend to have dinner and catch up on our productive days. He’s Belgian who also works for a startup company here in Manila.
10:00 P.M. – I drink green tea and settle in bed.
11:00 P.M. – If I couldn’t sleep, I watch Netflix or Korea movies or TV series usually until 3:00 A.M. if my insomnia hits.

What is the most challenging part of your job or day?
The most challenging part of my day is sleeping. I have insomnia and sometimes, especially when there are things left to do, I become anxious and have to remind myself that I need proper sleep to function well the next day.

What do you like most about your job or business?
I want to inspire and empower women, especially the younger ones, to pursue their dreams. Every time I get a message from my clients and students about how their lives have changed and how inspired they had been after trying StyleGenie or listening to my talks, it makes me feel fulfilled. I know I am doing what I was meant to do.

What goes through your mind throughout your day and how do you feel?
I have a lot of those, “Why am I doing this? Why wasn’t I born a princess?” moments, haha. But I go back to all the reasons why this would work and I’m energized.

What’s something you do during the night to refresh yourself before another busy day?
I work out or pamper myself with Korean face masks and a warm cup of tea.

What’s your advice for women considering your industry?
Being a #GirlBoss is fun! You learn new things about yourself, about the business, and you come out stronger every day.

What are your favorite social media channels, and why?
Instagram and Pinterest. It’s a never-ending idea-generating platform!

What online tools you can’t live without for your business or job?
Canva! I suck at Photoshop so I always use Canva for last-minute marketing assets.

What is your proven time management or productivity hack?
I stick to planners. I love my Belle de Jour family. I’m always stocked with their weekly and daily planners and journals.

Name a book or mentor who changed your perspective at life or career.
Jack Ma!

What is your favorite quote and why?
“Today is difficult. Tomorrow even more difficult. But the day after that is wonderful.” – Jack Ma

 

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